10DLC New Compliancy Tips
What is 10DLC?
10DLC is a compliancy protocol surrounding sending business SMS / MMS text messages. All businesses that send messages must register their company, their brand, and the types of messages they send. Failure to register will result in blocked messages.
10DLC rules and regulations are consistently evolving, so review the new 10DLC rules and best practices tips below. New updates can also be found on our 10DLC best practices page.
New Tips to Remaining Compliant with 10DLC:
Whether you are currently using SMS text messaging for your business, or plan to in the future, it is important to adhere to the Mobile Network Operator’s compliancy requirements for SMS messaging to avoid rejections and fines.
Updated 10/31/2024-
- Your website must be secure (https://).
- You must have a Privacy Policy on your website.
- If using SMS for marketing purposes, you must also have a SMS Terms of Service on your website.
- If you are in the Real Estate industry, you must have a double opt-in process during SMS sign-up.
- Your email address should match your company domain (no gmail, msn, yahoo, etc. email for business).
Learn More
10DLC Registration Best Practices
Note: Toll-free numbers used for messaging must now register under the Verification Process. Click here to learn more about toll-free verification.
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